Life-Changing Concepts about 2 months ago Circle Of Competence: How To Increase Your Odds Of Winning in Business In 2003, things were going great for Robert Brooks. He bought the franchise rights for Hooters re... Personal Development Share
Life-Changing Concepts 2 months ago Double Diamond Model: How Ogilvy Made Dove Great Again In 1957, Unilever was about to introduce a soap — Dove. But they had a problem. Soap is a commodi... Personal Development Share
Life-Changing Concepts 3 months ago How to Make Your Business Antifragile With Redundancy You saw it on the news. OceanGate’s Titan lost contact with its surface ship on the 18th of June,... Personal Development Share
Life-Changing Concepts 3 months ago Psychological Moonshots: Radical Product Improvements With Little Cost Canadian police had a problem with rowdy clubbers in the early 2000s. They made a mess in the str... Personal Development Share
Life-Changing Concepts 4 months ago Blue Ocean Strategy: How To Make Your Competition Irrelevant In 2001, Casella Wines decided to enter the American market. They were a wine producer from Austr... Personal Development Share
Life-Changing Concepts 4 months ago The Peak-End Effect: How To Make a Lasting Impression (Even After Failures) The peak-end effect is when our minds use the peaks and ends of experiences to build a memory. Le... Personal Development Share
Life-Changing Concepts 5 months ago Jobs-To-Be-Done: How to Discover The Real Insights That Increase Sales About 10 years ago, McDonald’s marketing team received an objective from their management. Increa... Personal Development Share
Life-Changing Concepts 6 months ago The Priming Effect: How Expectations Become Reality In 1999, a group of Asian-American women students stepped into a room for a math test. But before... Personal Development Share
Life-Changing Concepts 6 months ago Bias For Action: Why Coca-Cola’s “New Coke” Failed (And How To Avoid It) Bias for action is a mental error that causes us to act even when inaction is the best decision. ... Personal Development Share
Life-Changing Concepts 6 months ago The Law Of Reciprocity: Vito Corleone’s Favorite Tool to Build Influence In 1985, Ethiopia was in a humanitarian crisis. Civil war, poverty, famine… Ethiopians dealt with... Personal Development Share